Case Study: Brite Solutions

Industry: Chemical Labels | Location: Cheshire, UK

Print Your Own Chemical Cleaning Supplies Labels

The Label Situation

Brite Solutions needed to find a cost-effective solution to bring their chemical cleaning supplies labels into compliance with Classification, Labeling, and Packaging – European Chemicals Agency (CLP-ECHA) requirements, which is part of the world-wide Global Harmonization System (GHS) effort. They manufacture and package more than 80 chemical products for household, garden, automotive, and professional cleaning markets. The sheer volume of label changes forced Brite Solutions to search for a different, cost-effective solution in order to keep up with the compliance standards imposed by the CLP-ECHA.

“This digital, in-house, chemical labels solution was the only way to cost-effectively stay ahead of possible future governmental changes.”

Joel Walker, Director — Brite Solutions

Print Your Own Labels For Cleaning Supplies

Solution Requirements

  • Cost-effective label compliance solution
  • The ability to rapidly change label designs
  • Reduce label cost

Return on Investment

To print a new label design on an offset press, it was necessary to create hundreds of dollars-worth of plates. Going through the design-change and proofing process could cost thousands. The Afinia DLP-2000 Mini Digital Label Press (which has recently been replaced by the Afinia DLP-2100 Digital Label Press) virtually eliminated that expense by printing digital designs and eliminating the need for plates. Now, Brite Solutions can make label changes “on-the-fly” to comply with governmental requirements.

Furthermore, they also can print as many labels as they need, when they need them – reducing inventory requirements and their associated costs. They also have a sister company that provides marketing and branding services for companies wishing to launch retail and commercial chemical solutions. Their Afinia DLP-2000 allows them to print short-runs for trial product introductions.

Brite Solutions calculates that their equipment will pay for itself in less than one year.

Before Memjet™
A number of costly offset plates would be created for each label version.
After Memjet™
No plates are needed with the Afinia DLP-2000, thus saving that expense.
Before Memjet™
Offset-printed labels would have to be laminated on another piece of equipment.
After Memjet™
Labels are laminated in-line with the printing process.
Before Memjet™
Governmental labeling changes would cause a substantial relabeling expenses.
After Memjet™
That expense is eliminated due to the digital printing capability of the Afinia DLP-2000.

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