Efficiency and organization are key factors in running a successful business. These factors must be executed on a large scale within the company, but they are equally as important when it comes to some of the smaller details. In terms of labeling products and packaging, for instance, efficiency, organization, and clarity are of the utmost importance. Utilizing a high-quality color label printer helps you to maintain consistency and efficiency throughout the entire packaging process. In fact, there are many different uses of a label printer that can benefit different areas of internal operations within a business. This guide provides a more in-depth exploration of several different uses of a label printer within a professional setting. Read More »

With all the competition in the current age of the cosmetic industry, it is important to have the most attractive packing you can possibly get. A good label is dependent on a well-designed layout. This involves knowing the various requirements for cosmetic labeling. To learn how to avoid missing any important details on your product packaging, we will discuss further how to correctly label cosmetics. Read More »

For any business that must print large volumes of labels, it’s imperative to institute the use of a label rewinder. Even though this is one piece of equipment, there are many benefits a business can find in using a label rewinder. As a small business reliant on label printing, you will be faced with turning out many labels in optimum time, which will impact areas such as labor and costs, among others. We offer this list to explore the different ways label rewinders can save your business. Read More »

Companies that transport goods overseas are required to display specially certified safety labeling on their products. According to British Maritime Standards, companies that transport their products through international waters are subject to and require BS5609 certification. There are several specific reasons that a company may need this certification. Here, we look at the importance of a BS5609 label certification. Read More »

Marketing is an important part of running any business, no matter the industry or how well-known your brand is. Companies in certain industries, however, may need to take a stronger approach to marketing than others. Those that deal in the production and sale of CBD products, for instance, will often need to craft a more specialized marketing campaign than companies in other industries. Though CBD products are legal in many states, the marketing, sale, and advertisement of such products are still highly regulated by the FDA. As such, CBD companies must be far more careful with how they craft their marketing strategies and campaigns. This guide explores the importance of CBD marketing as well as several tips for crafting an effective marketing strategy that still adheres to current FDA guidelines. Read More »

Product packaging is one of the most consumer-facing aspects of product development. Manufacturers should treat the process with extreme care and attention to detail. When designing a product label, many aspects need to be taken into consideration. The colors, images, and copy used on the product label must all work together to create an informative and appealing design. While certain industries do require the inclusion of specific information on their product labels, most still follow a general set of design guidelines. This guide explores several of those guidelines as well as the most important characteristics of a well-designed label. Read More »

The choice of label finish you are considering should depend on the kind of label you intend it for. There are many different options of label finishes available for varying needs. Some may be needed based on the overall image of the label. For instance, there might be a concern over how a label looks on specific packaging, especially those meant to give the final product a polished look. Other label finishes cater more to a specific function. These are designs that will withstand conditions that involve heat, moisture, scuffing, and more. If a company has a label that has specific logos or designs, the right finish will keep the labels looking clear and unmarred. Some labels will need to contend with outdoor environments, such as rain, sun, and heavy friction. Polyester laminate would be the appropriate material for a label like this. A standard finish, such as a varnish or even some laminates, will not withstand an environment as harsh as the outdoors. If the label is for a product that will be indoors, the options will be much wider. Companies may find it is simply not necessary to go with a more extreme finish, especially if a lighter one will save money. As we can see, having the correct finish will matter. With that, it is important to be aware of all the different finish options and which products they are each suited for. To learn about the different options available and which ones you might need, read our list here of the types of label finishes you should know. Read More »

Well-designed, accurate product labels are crucial for any product’s packaging, but they’re perhaps most important for food items. Food products must contain specific information dictated by the Food and Drug Administration (FDA). The inclusion of such information is not only necessary in terms of legality and liability for the manufacturer, but also very important for the health and safety of the consumer. In order to avoid allergic reactions or other potential health problems, consumers must be aware of the ingredients in a food product prior to making their purchase. Food manufacturers must abide by many requirements when labeling their products. This guide explores the different types of information on bakery labels and the importance of including them on all food products. Read More »

CBD and hemp products have become increasingly popular in recent years and are now a rather lucrative industry in the United States. Though such products have become slightly more mainstream, they are often still under strict governmental regulations, particularly as they relate to the marketing and advertisement of CBD products. The sale and advertisement of CBD and hemp products are jointly governed by the Food and Drug Administration (FDA) and the Federal Trade Commission (FTC), and companies that sell such products must abide by the explicit regulations of these organizations. The following advertising regulations of CBD products must be monitored closely by such companies in order to ensure the safe, ethical, and legal sale of their products. Read More »

Every aspect of a product’s packaging is important in its own way. Perhaps the most important element, however, is the product label. Without a well-designed product label, consumers will not know what they are purchasing nor the brand they are supporting. A product label also serves as effective in-store marketing and must therefore make a strong statement from the retail shelf. A product label must achieve several different goals, therefore, from immediately catching the consumers’ eye to providing them the necessary information that will incentivize them to purchase the product. Designing a label that achieves all these goals simultaneously is sometimes easier said than done. This guide explores three essential tips for designing a product label that will intrigue consumers at first glance. Read More »